品牌简介
BRAND BACKGROUND
品牌简介

VSARNNI(华萨尼)品牌创立于2014年,隶属于北京华萨尼时装有限公司。 致力于打造中国服装轻奢精品品牌,为受众提供场景化定制穿搭方案,从生活的各个角度提供更具质感与设计感的服饰选择,面向睿智、优雅且追求生活品质的客户群体。 

“轻奢华、简时尚、重包容”是品牌秉持的核心理念,也是向消费者传递的追求内涵及品牌态度。

The brand of VSARNNI was founded in 2014, which belongs to Beijing vsarnni Garment Co., Ltd. The brand is committed to providing Chinese men with scene customized wearing schemes, providing men with more texture and design clothing choices from all aspects of life, and facing men who are wise, bold and pursue quality of life. 

'Light luxury, simple fashion and heavy tolerance' is the core concept of the brand, as well as the pursuit connotation and brand attitude transmitted to consumers.

品牌解读
BRAND INTERPRETATIOM
品牌解读

VSARNNI(华萨尼),品牌名称源自于拉丁语“VERSUS”是勇于对抗精神的代名词,首字母 # VS # 也是一种符号,是勇于挑战的象征! 

品牌以保证原创性与产品品质为基石,拒绝快速的更新频率及琳琅满目的款式。

Vsarnni (vasani), the brand name comes from the Latin 'versus', which is synonymous with the spirit of courage to fight. The initial # vs # is also a symbol and a symbol of courage to challenge! To ensure the originality and quality of the brand as the cornerstone, reject the rapid update frequency and a wide range of styles.

BRAND POSITIONING
品牌定位
轻奢生活,由我定义

摒弃诸多沉重的元素,简约而不单一,时尚与实 用兼得,品质与品味共存。

Light and luxurious life is defined by me Abandon many heavy elements, simple but not single, fashion and practical, quality and taste coexist.

打造中国轻奢服饰精品品牌
打造中国轻奢服饰精品品牌

在追求品质的同时,不被繁琐的形式、既定的标签所束缚,自由表达个人魅力与态度; 悦享生活,做独一无二的自己。

Build the first brand of men's wear in China While pursuing quality, it is not bound by cumbersome forms and established labels; Free expression of personal charm and attitude towards life; Enjoy life and be unique.